Staff Directory

- Title:
- Director, Marketing & Fan Engagement
- Email:
Began at Illinois:
August, 2025
Education:
North graduated from Virginia Tech in 2021 with a Bachelor's degree in public relations. He earned his master's in sport leadership from Virginia Commonwealth University in 2022.
Job Responsibilities:
North is the primary marketing contact for Illinois' men's basketball and baseball programs. He is also the secondary contact for football.
Past Experience:
North comes to Illinois from Wake Forest, where he served as the associate director of fan experience & sales (2023-25) and a fan experience & sales coordinator (2022-23).
Prior to his time at Wake Forest, North spent time as a marketing & promotions graduate assistant at VCU from 2021-22 and marketing intern at Virginia Tech from 2018-21.
Personal:
A native of Roanoke, Virginia, North resides in Champaign.
Last updated August 2025



